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Looking into Risky Business

Published: 30/09/13

Risky Business is a research report commissioned from Allianz to shed light on the changing relationship between risk and innovation and to capture and highlight views on the topic.

A culmination of desk research, expert interviews and interviews with businesses, the report seeks to understand more about how firms approach risk management. It also includes data from an online survey of 500 business leaders in Q1 2013, as well as references to other relevant research documents.

Encouraging results suggest that companies are starting to work in new ways where managing risk is seen as being complementary to the desire to innovate and, as a result, is creating more value. The wider economic growth potential of supporting this trend is both clear and worthwhile.

Allianz proffers the view that risk management is shifting from being a specific operational function or job role, to an embedded commercial discipline that is important right across an organisation.

It’s no longer seen as a principle designed to thwart innovation. On the contrary, risk management and innovation are seen as flip sides of the same coin by many growing businesses.

The report contains valuable insight into how companies can identify possible areas of risk and how different sectors categorise risk and respond to it.

Across all sizes of business, credit risk sits second in the list of risks identified by businesses. And 69 per cent of financial service companies believed that natural catastrophes posed the biggest threat to their livelihoods, whereas this figure reduced to only 37 per cent for those in construction.

Companies do agree however that reputation is their most valued asset and social media has seen the profile of this issue rise. With many companies feeling ill equipped to deal with it and looking for outside expertise to bring a solution.

How companies respond to risk is also important, where according to the research, over a quarter (27 per cent) of UK businesses have experienced substantial negative impact from preventable risks due to an absence of appropriate response planning.

The report contains a number of case studies and sites other documents for further reading.

It concludes that a growing understanding of risk across an organisation can help drive long-term success and that its understanding of risk management will, in large part, determine how effectively innovation is pursued.


Click Here to download and read Risky Business in full.


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